Register for the Middle Management Institute!
"Management Skills" and "Marketing and Public Relations"
June 10-11, 1994
Atlanta, GA
The Middle Management Institute (MMI) is designed to increase job effectiveness
and professionalism as it grooms managers for leadership roles. Participants
should be familiar with the basics of management and have a working knowledge of
current office and information technologies.
Topics of discussion for the two units offered in conjunction with SLA's Annual
Conference include:
"Management Skills"
The Role of Corporate Culture
Management Style and Group Dynamics
Management Communications
Problem Solving and Decision-making
The Planning Process
"Marketing and Public Relations"
Marketing and the Information Center
The Marketing Mix
The Power of Promotion
The Marketing Plan
For further information or to receive a copy of the 1994 MMI brochure, contact
the Special Libraries Association's Professional Development Section at (202)
234-4700 ext. 649 or send an Internet message to SLA1.CAPCON@NET.
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